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Local & International SEO

Local & International SEO

Improve your visibility in local, national and international search — reach customers in your target locations and markets, and generate more opportunities from location- and region-based searches.

Backlinks & Authority Building
Why it matters

What's actually at stake

Local search plays a critical role in how customers discover businesses, products and services in their area. A strong Local SEO strategy helps your business appear when people are actively searching for what you offer in specific locations.

Local SEO combines location-focused content, Google Business Profile optimisation, structured data and local authority signals to improve visibility across Google Search and Google Maps.

Deliverables

What's included in our service

  • Local or International SEO strategy for your target markets
  • Local or International keyword research and market-entry strategy
  • Location and landing page optimisation
  • Internal linking for local search visibility
  • Local business schema implementation
  • Google Business Profile optimisation
  • Google Maps performance and local ranking reporting
  • Local ranking and visibility reporting
How we work

Our process

01. Review

Analyse local search demand, competitors and customer behaviour across your target locations.

02. Plan

Improve location pages, local SEO signals, structured data and website architecture.

03. Build Authority

Strengthen local visibility through citations, reviews, internal linking and supporting content.

04. Measure

Monitor local rankings, Google Maps visibility and performance to identify opportunities for ongoing improvement.
FAQ

Frequently asked questions

  • What is Local SEO?+

    Local SEO improves your visibility when customers search for businesses, products or services in specific locations. It combines website optimisation, Google Business Profile management and other local search signals.

  • How is Local SEO different from Google Business Profile management?+

    Google Business Profile management focuses primarily on your business listing and Google Maps presence. Local SEO takes a broader approach, including your website, location pages, local keywords, structured data and other local ranking signals.

  • Can Local SEO improve enquiries for businesses with multiple locations?+

    Yes. Local SEO can help businesses improve visibility across multiple locations by optimising location-specific pages, Google Business Profiles and local search signals for each market.

Ready to talk SEO?

Let's discuss your website, your goals and where SEO can create the biggest long-term impact for your business.

Book a discovery call

Book a free SEO consultation

Senior-led · Real estate specialists

Book call

Book a free SEO consultation

6+ Years · SEO for every industry

Book call